Facebook & Instagram Ads explained meetup

For the first MADTech Belgium event, we’ve done a presentation over the basics of Facebook & Instagram Ads and what are the main aspects of these channels.


• Increase your conversion online

• Reach more customers

• Understand the power of Facebook Ads.

You don’t know what Facebook Ads is? Do you think Facebook Ads are not for you? That your customers are not reachable via this channel? With over 1.7 billion users, are you really sure your customers are not on Facebook?

Combining the power of Facebook Ads with the insights from Facebook Pixel help you to reach more clients, to increase your conversion and to target and retarget more efficiently your customer’s segments. In this presentation, you will learn what are Facebook Ads and Instagram Ads, what are the options and their benefits, how to implement efficiently Facebook Pixel and how to use it insights to retarget potential customers. You will also discover how you can mix acquisitions from other channels with Facebook Ads to retarget more efficiently your audience.



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  1. Pingback: Facebook & Instagram Ads explained | The Incredible Totophe™ Universe

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